Habit Burger & Grill has added a value menu exclusively for its MyHabit loyalty members. There is no quantity limit for the menu, which includes three deals:
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$2 regular limeades, teas, and sodas.
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$4 Santa Barbara Loaded Fries.
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$6 BBQ Tossed Crispy Chicken Bites.
“Good value shouldn’t make you choose between price and food you actually want to eat,” Habit’s Director of Brand Marketing Jack Lettenmair said in a statement, adding that the exclusive value menu includes “some of our most satisfying menu picks.”
The exclusive MyHabit menu continues Habit’s value journey throughout the past year. In late October, the chain launched a 10-day giveaway, called Habit Hour, providing 200,000 free meals to guests at random with the hopes of inspiring them to pay it forward.
That campaign was also facilitated within its loyalty program; MyHabit members who subscribed to push notifications received an alert about the drop time for the free meals.
The $10 Gotta Habit Dipping Trio Boxes were also recently introduced. Served in Habit’s signature CharBox for one, each box includes a burger cut in half, dipping sauce in the center, five crispy chicken bites, a small side, and a regular drink. Guests can choose from three boxes, including BBQ, Ranch, and Spicy.
Habit Burger & Grill launched its Gotta Habit Meal Deals last summer, featuring three combos priced at $6, $8, and $10. By October, the fast-casual burger chain extended the offerings due to high demand. In August, the chain added a $9 Gotta Habit Box Deal to the menu.
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