As any restaurant founder will tell you, growing from one restaurant to a second is hard.
And for a small, corporate-owned restaurant business, growing from one city to a second might be harder.
Yet this is the plight of many emerging restaurant brands and groups today that have either saturated their home markets or are looking to expand their influence with new audiences.
Crown Restaurant Group is one such business going through that process. The Cincinnati, Ohio-based group, which had opened six restaurants in the Queen City since 2018, expanded to Columbus, Ohio, earlier this year.
Anthony and Haley Sitek, the husband-and-wife duo behind Crown Restaurant Group, joined the latest episode of Take-Away with Sam Oches to talk about that expansion process and how they are planting roots in their second market.
In this conversation, you’ll learn more about why:
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Growth might be your most sensible evolution
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Expansion is as much about your employees as it is revenue
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Community is the core of hospitality
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The hospitality experience should be more memorable than the food
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You should treat expansion markets just like you would your home
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Adaptability is key to thriving as a restaurateur
Contact Sam Oches at [email protected].
